about us    our team leaders

Architectural Sign Associates’ team of innovative problem solvers includes individuals with expertise in architecture, cartography, code compliance, environmental graphic design, and so much more. Browse the bios below and get to know our leadership.

  • highlighted projects

    Madigan Army Medical Center
    Princeton University

    education

    Bachelor of Architecture
    Carnegie Mellon University

    affiliations

    The International Code Council
    Society for Experiential Graphic Design (SEGD)

    Team Photo - Gary Katz

    Gary Katz, SEGD | President

    A foremost expert in architectural sign planning, design, and wayfinding, Gary applies architectural practices to create intuitive wayfinding solutions for complex facilities. Having served as Chief Staff Architect at the Children’s Hospital of Pittsburgh, Gary offers a unique understanding of healthcare and facility maintenance demands.

    In the 25 years since Gary founded Architectural Sign Associates, he’s developed a deep portfolio of more than 300 projects, including VA, military, and community hospitals, as well as numerous academic and corporate facilities worldwide.

  • education

    Business Management
    Point Park University

    affiliations

    Society for Experiential Graphic Design (SEGD)

    Team Photo - Michael Kranack

    Michael Kranack | Business Development Director

    With more than 35 years in the sign industry, Mike applies his experience to building client relationships and long-term business partnerships.

    Well-versed in problem solving, project management, and customer service, Mike provides strong communication and support for our clients and partners.

  • highlighted projects

    United States Military Academy at West Point
    U.S. Agency for International Development

    education

    Bachelor of Science in Graphic Design
    California University of Pennsylvania

    affiliations

    American Institute of Graphic Arts (AIGA)
    Society for Experiential Graphic Design (SEGD)

    Team Photo - Kateri Pastorik

    Kateri Pastorik | Design Director

    With a wealth of experience developing conceptual solutions and wayfinding systems for complex facilities, Kateri brings her expertise as a creative problem-solver to the unique challenges of each facility.

    Drawing inspiration from facility interior design, architecture, and branding, Kateri designs solutions that complement each environment, provide efficiency and sustainability, and benefit the end user.

  • highlighted projects

    New York University
    District of Columbia Courts

    education

    Bachelor of Science in Information Sciences
    Robert Morris University

    affiliations

    American Institute of Graphic Arts (AIGA)
    Society for Experiential Graphic Design (SEGD)

    Team Photo - Michael Kaplan

    Michael Kaplan | Project Management Director

    With considerable experience in project management, Michael drives project success by managing time constraints and providing clear instructions to team members through the duration of all projects.

    Michael enjoys the challenge of managing teams comprised of diverse personalities. Using an organized and systematic approach to quality control, Michael leads teams to full productivity while keeping an eye on time and accuracy.